Honda WR-V achieves 50,000 unit sales in first year


New Delhi, Honda Cars India Ltd (HCIL), leading manufacturer of premium cars in India on Tuesday announced that its premium Sporty Lifestyle Vehicle Honda WR-V has crossed 50,000 cumulative sales milestone in India in one year since its launch. Launched in March 2017, the Honda WR-V has witnessed great success in Indian market and accounted for 28 per cent of total HCIL sales during the past 12 months. Commenting on the success, Honda Cars India Ltd president and CEO Yoichiro Ueno said: "This is a very proud moment for us. Honda WR-V has witnessed great success in the Indian market and the 50,000 sales milestone validates its strong presence. It has emerged as a strong volume model in Honda's model line-up striking the right chord among young urban customers who are looking for status, comfort and have an active lifestyle." WR-V has gained popularity across markets with its sales, fairly distributed across regions. In line with WR-V's premium product offering with segment leading features like Sunroof, Tier 1 markets, comprising large cities, contributed to 38 per cent of its nationwide sales. The model has found equally strong resonance from Tier 3 markets due to its aspirational value and product strengths like high ground clearance.