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Royal Enfield introduces dry wash system for motorcycle servicing in parched Chennai


Agencies, Chennai In a move to do its bit amidst the severe water crisis in the city, Royal Enfield on Wednesday announced a major shift to motorcycle dry wash systems across all their 20 service centers in Chennai. The implementation of this system will help save approximately 18 lakhs liters of water every month, a company release said. Mr Shaji Koshy, Head India Business, Royal Enfield, said this initiative was part of company's long-standing commitment to ensure best in class customer experience. 'The situation in Chennai has allowed us to innovate and bring efficiencies in our own operations which is always the objective', he added. Stating that Chennai was Royal Enfield’s bastion market, he said 'we are fully committed to doing our bit in the time of this adversity by adopting a firm alternative. Dry wash is a great technological advancement which reduces water consumption without compromising on wash quality and lessens the servicing time per vehicle. 'We have piloted this initiative in Chennai owing to the water scarcity and we plan to take this to other cities in Tamil Nadu as well in the near future,” he added.

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